Millionade
An energy-charged beverage name with a touch of luxury
Brand name development for a soft drink
We were commissioned to create the name for a novel lemonade brand. Nothing with wings or rhinoceroses – instead, something truly glamorous. Through several stages, we worked our way toward the final name MILLIONADE, which sparkles at you straight from the drinks shelf.
The creators behind the soda came up with something truly special: a gemstone not only adorns the packaging, but with a bit of luck, a Millionade buyer may even find a real diamond inside the can.
MILLIONADE – a name with a luxury effect
An eye-catcher at every party
Find your diamond
Luxury limousine for luxury lemonade
Millionade on the rocks
Finding a name for a softdrink brand
What should I buy next?